Is your Business a Travel Destination?
Different destinations appeal to different types of people. A Cancun resort that is a popular destination with the college set is not going to be appealing to the family of four with significant spending power, just as a ski resort in the Rockies may not be attractive to a retired couple who wants to enjoy fine dining by the ocean. Similarly, various groups are going to have a different response to different types of travel videos. At Bottom-Line Productions, we take the time to fully understand our clients’ target demographic and create travel videos that highlight the things that they will respond to. We produce video in a way that will evoke a positive emotional response.
Bottom-Line Productions:
We Understand Travelers
The team at Bottom-Line Productions makes videos that speak to your potential guests. We understand that for many recreational travelers, their decision to choose one destination over another is emotionally motivated, and we make videos that appeal to their desire to make memories that will last a lifetime. On the other hand, we are aware of the fact that many organizations with significant travel budgets make decisions based on practical considerations like conference room size, location, available amenities, and cost. We take the time to understand our clients’ goals and create videos that appeal to their target clientele and present their resort or hotel as a premier travel destination.
50% of your content in 2017 should be video. Stop looking for that blogger, start looking for that videographer.
There is a ton going on in video right now, and it’s the #1 way to capture the attention of your audience.
Video is a mega trend, in a decade, video will look like as big a shift in the way we share and communicate as mobile has been.
